Summary
As the face of the Just Ice Tea brand, you will conduct in-store demos and events to create lasting consumer connections. This is a part-time, in-person field marketing role focused on brand promotion and consumer engagement in several major US cities.
Why You're a Good Fit
- Daily travel with personal vehicle
- Strong communication skills and outgoing personality
- Ability to thrive in a startup environment
About the Role
"NOT REMOTE - FOR APPLICANTS IN MARKETS: DC Metro Area, New York City, Central New Jersey, Philadelphia, Boston, Minneapolis, Austin, Los Angeles, San Francisco, and Seattle.
About Us:At Eat the Change, we’re on a mission to help consumers “Eat (and Drink) the Change they wish to see in the world,” starting with our main product line: Just Ice Tea. When their beloved brand was discontinued, Honest Tea Co-Founders Seth Goldman and Barry Nalebuff partnered with Celebrity Chef Spike Mendelsohn to brew a new, delicious tasting beverage that supports fair trade and organic farming. Launched in fall 2022 through Eat the Change, Just Ice Tea™ now offers thirteen varieties of unsweetened and just sweet enough teas made with clean, easily recognizable ingredients. Through its commitment to fair trade, Just Ice Tea helps provide a more just, healthier way of life for our farmers and our planet—and healthier options for you. This is Just Ice Tea, but it’s also so much more.
ROLE OVERVIEW: This role is all about getting in front of consumers, sharing the Just Ice Tea experience, and creating lasting connections through in-store demos, and more. You’ll be the face of our brand in the field, learning and growing alongside us as we make waves in the beverage industry!
RESPONSIBILITIESExecute in-store product demos year-round, averaging 2-5 times per week depending on the season. Demos include preparing samples and materials, setup and breakdown, consumer engagement, and post-event reporting.Assist in conducting local events to boost brand visibility and consumer engagement. Tasks include sample preparation, packing, and loading materials, on-site execution, and post-event analysis (market dependent).Capture photos/video of activity and report numerical outputs/ consumer feedback.Pro-actively engaging consumers on-site.Being the face of the brand locally and role modeling the brand behaviors in the market.
SKILLS AND QUALIFICATIONS Ability to travel daily and deliver product utilizing your personal vehicle.Ability to lift 20lbs.Ability to be on your feet and/or on the go for 4 hours continuously.Field marketing, hospitality, or food service experience is a plus.Strong communication skills and outgoing personality.Proficiency in Microsoft Office products.Ability to thrive in a startup environment and adapt quickly to changing priorities.Self-starter with a strong work ethic and eagerness to learn and grow.Passionate about our mission to empower consumers to choose (and enjoy!) foods and beverages that align with their concerns around climate change and health.
LOCATIONSThis position is open in multiple markets, including:DC Metro AreaNew York CityCentral New JerseyPhiladelphiaBostonMinneapolisAustinLos AngelesSan Francisco
DETAILS OF THE POSITIONPart time contractor role paid hourly at $20-$25 per hour (DOE), estimating 10-20 hours/ week.Mileage to and from demos and events will be reimbursed.Based in the above-listed locations area, with frequent travel throughout the region.Reports to the Field Marketing Manager."
Requirements
- Passion for building great products
- Strong communication skills
- Ability to work in a fast-paced environment
- Relevant experience in the field
Compensation
The expected salary range for this position is Salary not disclosed per hourly.
About Eat The Change
JUST ICE Tea is an organic, fair trade, ready-to-drink tea line from the creators of Honest Tea in unsweetened or Just Sweet Enough® varie-teas