Retail Marketing Manager

"Company Overview: At RENPHO, we are driven by the mission to make wellness accessible to everyone. From smart scales and massagers to fitness devices, our innovative products bridge the gap between technology and personal well-being. With a global presence and over 20 millions of customers, we are dedicated to delivering products that enhance lives, promote healthier habits, and improve overall well-being. Role OverviewAs Retail Marketing Manager – Europe, you will lead the execution of retail-focused marketing strategies that elevate RENPHO’s brand presence, drive sell-through, and deliver scalable growth across key European markets. You will work closely with sales teams and partners to ensure our products stand out both online and in physical retail environments. Key Responsibilities Develop and implement integrated retail marketing plans for European markets (in-store, POS, promotional campaigns, brand activations).Collaborate cross-functionally to ensure consistent brand presentation across physical and digital retail environments.Manage retail marketing assets including packaging updates, POS materials, and in-store display execution.Lead in-store activations, merchandising standards, promotional events, and product launch marketing.Manage social media campaigns and promotional activities that support retail priorities and product launches.Analyse campaign and sales performance to optimize future retail strategies and ROI.Manage retail marketing budgets, ensuring efficient allocation and strong return on investment.Coordinate training and product education initiatives for retail partners’ sales staff or brand ambassadors.Ensure all campaigns align with global brand guidelines and adapt appropriately for local market needs. Qualifications & SkillsBachelor’s degree in Marketing, Business, or related field (or equivalent experience).4–6+ years of experience in retail marketing, trade marketing, or consumer brand marketing within multi-country environments.Strong understanding of European retail ecosystems — consumer electronics, wellness, fitness or lifestyle category experience is highly valued.Proven track record managing omnichannel retail campaigns and partnerships.Data-driven decision-making skills with the ability to translate insights into commercial actions.Strong communication and relationship-building capabilities.Fluency in English; additional European languages are highly advantageous.Willingness to travel as required."