Marketing Director - Us

"Pixi Inc. – Los Angeles, California (On-site) Our Company Pixi Beauty is one of the fastest-growing independent beauty brands, globally recognized for our skin-loving makeup and skincare solutions. As we expand in the US market, this role plays a critical part in bringing the Pixi experience to life through community, creators and elevated eventing. THE ROLE Reporting directly to the Chief Marketing & Culture Officer, the Marketing Director - US leads the execution and rollout of Pixi’s global marketing plans across the United States, with a major focus on eventing, creator relations, reporting and accountability. This role is the senior day-to-day lead in LA, ensuring the US marketing team is organized, aligned, delivering on time and working at the level expected of a global beauty brand. Key Responsibilities Team Leadership & AccountabilityLead, support and mentor the US marketing team while setting clear expectations and workflows.Establish a culture of accountability, ensuring each team member understands deliverables, timelines and KPIs.Serve as the senior point of contact in LA for cross-functional teams, ensuring strong alignment despite time-zone differences. Reporting, Tracking & Performance Management (Top Priority) Reporting is a core responsibility of this role and essential for keeping the US team aligned, consistent and accountable. Own weekly and monthly reporting across:Influencer activity and deliverablesCreator content and performanceEvent attendance, impact and content outputPR sample sends and asset needsCampaign execution statusAffiliate and virtual event performanceDeliver structured, concise and insight-led updates to the CMCO and global leadership.Implement reporting systems and routines that ensure nothing falls through the cracks.Identify gaps quickly, escalate risks and propose solutions to keep workstreams on track. US Market Execution & RolloutImplement global marketing plans into strong, timely, on-brand US execution.Ensure all components (events, creator activity, PR support, content, social, seeding) are delivered accurately and punctually.Align closely with global direction while activating relevant local opportunities that enhance impact. Influencer, Creator & Community ExecutionBuild and deepen relationships with US creators, influencers, VIPs and affiliates.Oversee daily gifting, seeding, creator communication and content support.Ensure community remains central to everything we do, reinforcing loyalty and brand affinity. PR Support & Sample ManagementManage product allocations, sample coordination and shipping for press, creators and partners.Ensure all assets, images, messaging and product lists are accurate and delivered on time.Keep an organized and well-tracked system for US sample inventory and outgoing shipments. Events & Experiential LeadershipWeekly Influencer EventsDevelop and execute weekly events across key US markets targeting local creators.Build concepts tied to launches, seasonal themes, cultural moments and community needs.Oversee all logistics: RSVPs, timelines, budgets, vendor partners, content capture and recaps.Boutique Event MaximizationTurn Pixi boutiques into ongoing creator hubs with consistent, intimate, high-impact events.Host creator gatherings, meet-ups, tutorials, mini masterclasses and content sessions.Ensure boutiques feel welcoming, elevated and aligned with Pixi brand values.Virtual Masterclasses & Affiliate EngagementPlan and host virtual sessions for affiliates and creators tied into:LaunchesCampaign themesShopMy programsSeasonal education momentsCoordinate presenters, product lists, assets, run-of-show and creator follow-ups.Event ReportingProvide next-day highlights and insights following every event.Deliver full event reports weekly, including content output, creator engagement, impact and recommendations. Campaign Rollout & Cross-Functional DeliveryImplement US deliverables for global campaigns (assets, timelines, content needs, seeding, creator involvement).Work closely with Creative, Digital, Social, Operations and Education to ensure readiness.Flag bottlenecks quickly and keep all teams aligned. Brand StewardshipUphold Pixi’s tone, aesthetic and values across all US execution.Ensure creator and community experiences consistently reflect Pixi’s warm, elevated, skin-loving brand identity. Qualifications Experience:7–10 years of experience in beauty or a related consumer category, with deep involvement in:Event production Creator/influencer programs Community building Campaign execution Experience leading teams and managing high-volume execution Skills & Attributes Highly organized, structured and detail focused.Strong communicator with natural leadership presence.Exceptional project management skills with the ability to prioritize across multiple workstreams.Strong people skills and relationship-building ability.Passionate about beauty, creators and building community."