Summary
Lead eCommerce trading and customer retention for a D2C fashion brand, focusing on visual merchandising, CRO, and eCRM. Manage a team to optimize performance and drive growth, requiring 5+ years of leadership experience with a £50m+ revenue website.
Why You're a Good Fit
- Experience running £50m revenue D2C website in the last 5 years
- 5+ years' experience managing / leading a digital retail / ecommerce P&L
- Full working / leading edge knowledge of CRO techniques
About the Role
"Lead eCommerce Trading - all visual merchandising of your stores from products to signposting and engaging content that makes a sale today, including the analytical and CRO tools that will help us unlock greater insight to build hypothesis to test and generate incremental output on our KPIs;Lead all Customer Retention tactics and deliver best practice in eCRM, Segmentation, Customer Insight, Loyalty / VIP, community programmes and other emerging channels;Build a foundation to share more and better insight than our peer group / competitors with our 3rd party partners; make Jaded London famous with our partners at being the best at eCommerce. Support and Challenge the Technology team to design, develop and deploy the tools you need to deliver your objectives;Work closely with the Brand & broader Commercial / Sales teams and feed in tactical, irresistible offers / promotions into the Jaded London campaign calendar;Work closely with Commercial / Finance Analyst/s to unlock, Customer Insight (through deep segmentation), Marketing Insight, Business Insight which leads to optimisation of your activity; Hire, lead and coach a leading-edge team to help execute against goals;Provide expertise on current eCommerce industry best practice, with CRO, CpA & LTV focus;Keep up to date with eCommerce & CRO / Trading best practice of tomorrow through training, research etc;Positively impact and influence internal stakeholders and external partners;Effectively communicate and collaborate with Jaded London stakeholders; Uphold Jaded London's PLAYBOOK;Think like a customer, all the time, every day
Requirements
Experience:Experience running £50m revenue D2C website in the last 5 years, with US being a key market5+ years' experience managing / leading a digital retail / ecommerce P&L, with experience in cross border fashion / apparel a major plus;Full working / leading edge knowledge of demand creation through Social and Paid MediaFull working / leading edge knowledge of CRO techniques;Full working / leading edge knowledge of CRM strategies and tactics to drive cLTV;Great knowledge of Shopify+ and common 3rd party applications (Nosto, etc)Global experience (USA, Europe)
Key Skills:Natural born leader, who feels at ease managing a team of head's of departmentsHave great understanding of retail, e-commerce and marketing businesses You're a ‘natural retailer'; obsessed with delivering your promise to customersCRO methodology is at the heart of everything you doHave a proven track record as a commercial individual, who understands brand and customer (shopper) Intellectual and emotional intelligence in balanced / equal measureUnderstand how to maximise output in conversion activity where a mix of skill / talent types is required (data analysis vs creative visual merchandising and UX are quite different approaches)Are a ‘subjective' thinker in terms of ideas, following your instinct, but you'll be used to using internal/external data to underpin your ideas with confidenceYou are independent and self-directed but able to work and lead a team of creative individualsHave superior analytical skills to track and manage performanceHave excellent interpersonal skills and the ability to persuasively sell ideasA quick learner who can process lots of information and prioritise action Effectively navigate and collaborate cross-functionallyAre an outcomes focused manager, with strong team orientationAre bullish about Jaded London and its potential
Successful People at Jaded are:Comfortable with being uncomfortable and up for regular change in tactics, actions and organisationUsed to start-up / scale-up cultures, which are super fast paced and unpredictableOwn it and make stuff happenDO EXTRA - Champions do extra!Think like a customer everyday
Benefits50% Employee Discount24 days holiday per year (plus bank holidays)A paid day off on your birthdayA paid moving day per yearHybrid Working Arrangements - 1 day per week WFH after 6 month probationPension SchemeBonus SchemeEmployee Assistance Programme for you and your family£500 employee referral bonus schemeLocal Business Discounts (cafés, fitness, beauty etc)North-West London office location directly located next to good transport linksCasual office dress code (your style of dress is up to you, wear what you feel best in)Fully-stocked kitchens and fridges (hello endless brekkie and snack supply, see ya afternoon munchies)Regular Office Social Events (e.g. payday socials)"
Requirements
- Passion for building great products
- Strong communication skills
- Ability to work in a fast-paced environment
- Relevant experience in the field
About Jaded London
At Jaded London, creativity is at the heart of everything we do. From our design process to our marketing campaigns, we strive to push boundaries to create a truly sought-after aesthetic. Founded in 2013, we've spent the last 12 years building a curated and inspired community of like-minded people through collaborations, pop-ups and events.