Manager - Performance Marketing

"About Us Welcome to Swiss Beauty, the fastest-growing beauty and cosmetics brand in India. Established in 2013, Swiss Beauty aims to be the ultimate companion and BFF of every makeup lover, transforming beauty routines into extraordinary experiences. With a focus on Indian beauty needs, we merge global cosmetic standards with our expertise to create highly innovative, long-lasting, and comfortable products. Our mission is to elevate beauty to Swiss standards and offer game-changing products that set new benchmarks in the industry. We believe that makeup knows no boundaries and is for everyone. Join us on this remarkable journey as we redefine beauty norms and celebrate individuality. Responsibilities Designing and overseeing all aspects of our digital marketing including our marketing database, and display advertising campaigns through all digital marketing platforms – paid media, affiliate, partnership etc. Working closely with agencies for developing and monitoring performance marketing campaigns, creative requirements budgets end goal is maintaining ROAS & ROI. Planning and managing our social media platforms reach. Preparing accurate reports on our marketing campaign’s overall performance. Coordinating with advertising and media experts to improve brand organic reach through SEO activities. Identifying the latest trends and technologies affecting our industry. Evaluating important metrics that affect our website traffic, website sales, ROAS, CAC, ROI, LTV, organic reach, target audience and customer retention. Working with your team to brainstorm new and innovative growth strategies. Overseeing and managing all digital marketing projects. Plan to increase top line numbers through all digital marketing channels. Working Conditions Environment: Office settingFull-time position, Monday to Friday What We Offer Swiss Beauty employees can access a wide range of benefits which, depending on eligibility criteria and location, include: Paid parental leave as well as benefits to support you as you transition to life as a working parentMaternity offFlexible working hours’ windowInsurance coverage for you and your familyAdoption/Commissioning time offExclusive employee discount on our productsLearning and development opportunitiesRecognition and service awardsWeekly wellness session Our Commitment To Diversity, Equity, And Inclusion We are committed to fostering a workplace that values diversity, equity, and inclusion. We welcome applicants from all backgrounds, including diverse gender identities, ethnicities, abilities, and socio-economic statuses. Skills: google ads,campaigns,meta ads,affiliate,digital marketing"